Course Description
Creative Writing or Content Writing is one of the most fulfilling ways to express your thoughts!
With this course, we bring forward unique modules with the intention of helping students sharpen their writing as well as communication skills. The writer within you needs some honing and we are here to train you. You need to learn how to become an interesting storyteller narrating your thoughts or a piece of certain information in a written form using various methods, tools and techniques.
We’ll groom and train you in such a way that by the end you’re ready to conquer the corporate world. Each & every batch has been unique and colourful, and we keep onboarding more unique, colourful and enthusiastic individuals every now and then
What you’ll learn
- Basics of Content & Copywriting
- Communication in the Digital World
- Copywriting and Content Writing for varied brands
- Digital Copywriting – Elements and Formulas
- Marketing Appeals that help with Digital Copywriting
- Social Media Content Creation
- Create a fully-fledged blog from scratch on any subject
- Learn to create original and engaging articles, blogs and social media posts
- Improve Communication and Expression
- Comprehensive understanding of creating a content strategy
Requirements
All the undergraduates, graduates and even postgraduates are welcome.
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MODULE 1- Introduction to Content Writing
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MODULE 2 – Creative Writing
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MODULE 3 – Customer-Driven Digital Content (Articles, Blogging, Web Pages)
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MODULE 4 – Copy Writing
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MODULE 5 – Marketing Collateral
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MODULE 6 – Email Marketing
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MODULE 7- Social Media writing and video scripts
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MODULE 8 – Technical Writing
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MODULE 9: Career In Content & Copy Writing
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